An animal lover at heart was the late father of Singapore's first pet shop idealist. Mr. Robert F. L. Ng and his brother Mr David F. C. Ng. They created the logo in 1973 with popular pets during that time which were dogs, cats and fishes. All 3 pets on the logo were hand drawn by Mr David Ng and Mr Robert Ng named the company Pet Lovers Centre. The color maroon brought warmth and signified PASSION to them with a touch of strength and boldness. As the years passed by and the company grew with the second generation taking over, ideas surfaced, it was time to re-vamp 23 years later. The ordinary dog became a poodle that showed style and elegance. The ordinary cat became a statue of poise with a mystique of calmness and the fish looked stronger. All the 3 house pets were faced to the right to be forward looking.